Why is there such issue regarding pre order iPhone 4g?

I went to a local Best Buy yesterday to pre-order my iPhone 4. It couldn’t have been easier or more effortless. I bought a $50 gift certificate, which I guess guarantees I will show up, they took my name/phone /email ID, and said they had contact me next Mon or Tue to set up an appointment time on Thursday to pick up the phone. I was the 15th person to pre-order and they are getting 90 phones. The process was as smooth as silk, and there was no one waiting in line. But I didn’t get it please help me what should I do?

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